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Years covering cannabis
Before CCM there was 420 Culture: cannabis news, grows, strain reviews and the expos and sessions where the movement actually happened.
We started 420 Culture to cover cannabis before it was legal, legitimate or safe to cover: vendor floors, dab bars, cups, grows and the people building an industry from the ground up.
That work built the approach CCM still runs on: be part of the community you document, shoot it the way the scene sees itself, and give the photos back to the people in them.
What we delivered
- ▸ Expo and cup coverage
- ▸ Vendor and brand photography
- ▸ Product and strain features
- ▸ Industry news + reviews
- ▸ Social channel growth
From the archive
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